content operations | filmmaker | ☿ ✞

subscribe to my substack:

• YouTube

• Arrow Left

Unlock Organic Content for your Business

Increase close rates, become an authority and 10x traffic with Content Operations

• Start the process

You want to attract new customers through organic content for your business.But there's problems...Your posting doesn't bring any business.
Nobody sees your posting.
You don't know what to talk about.
It takes 5-15 hours away from your week.And because there is no system, you’re constantly starting from zero, shipping work you’re ashamed to post, and watching it inevitably fail to convert.With this approach - you will never unlock inbound as a reliable channel.
You’ll never "pre-sell" your expertise to shorten the sales cycle.
You and your team will never be viewed as credible voices.
And your business stays stuck.This isn’t fixed with "AI hooks" or "more volume."You need a fix at the foundation: repeatable, dummy proof systems & strategies to get best-fit customers from content.

Introducing
Content Operations...

Over 90 days, we will install a dedicated Content Operations engine in your business.I am not here to give you 'hooks' or 'tips'; I am here to engineer a high-output factory that extracts your genius, automates the distribution, and rehabilitates your public presence into a "Category of One" authority.

1. The Audit

"2 years of confusion & lack of clarity around my brand was cleared in 2 sessions." - James Camp

I will audit every social profile, website, content formats you use along with the systems which create them.I'll share the specific structural flaws & leaks stopping you from getting inbound, and design a plan to fix them.

2. The Correction (Content Operations)

"Tiger's like Rick Rubin for Founders." - Adam Greenstein

Any great work of infrastructure starts at the foundation.We will define your core message, brand story & market differentiation to form a “Category of One” to make every piece of content 10x more effective.

Next, I will implement systems & strategies for every stage of the content process:

Ideation & Capture: Generate vetted ideas with ease & always know what to post.Recording: Systems to record 1 month's worth of video content in >1hr.Creation & Repurposing: Repeatable processes to turn raw thoughts into interesting well structured posts, videos, articles & case studies.Distribution: Build an audience & get seen by the rightConversion: Repeatable engagement & DM strategies to turn attention into booked meetings.

Throughout the engagment, I will:

Expected Outcomes:

- A permanent system to turn raw ideas into signed deals with ease
- Faster sales cycles
- Cut content creation time by 80% (from hours to minutes).
- 3-10x more organic traffic from content
- Total comfort with content, with your desired "look" on video
- Extreme clarity of self, mission & brand
- Long term access to me & my network

Instead of hiring a branding strategist, content agency & fractional COO - work with me once & leave with the permanent, predictable content system that can power your next phase of growth.

• Start the process

My clients:

CASE STUDY: Landing a $55k deal & going viral in 2 weeks

Joel Northrup
Founder, Deep Lawn

Dale Dupree
Founder, The Sales Rebellion

Alex Boyd
Co-Founder, Wildfront

Brandon Wasserburger
Founder, Fire Tribe

Scott Leese
Founder, Leese Consulting

I'm proof.

I've worked with 50+ founders, hit 20M+ impressions & attracted multiple six figures of business through organic content & brand.

Transformation first.

My goal is to create a permanent shift that how your business operates. Not an endless vague retainer.

Movie Directing Expertise

I've made video content for 10+ years, crafted 5 documentaries. I make films for fun. Story, direction & video communication is my thing.

2 Ways to Work with Me:

• Arrow Left

Born in California.I've made videos since I was 9.
Learned how to make actual films & edit as a teenager.Even as a child, I knew 2 things:1. I hate school & jobs
2. I love film & entrepreneurshipI started a video production business right out of high school.During this 8 year experience, I created 2000+ videos for founders, hit 20M LI impressions in 1 year & filmed multiple documentaries that took me to the wildest places (such as inches behind El Salvadorian President Bukele during his victory speech.The crazy part?I attracted all these opportunities through my personal brand & content. No outbound.Now I'm helping select founders & executives create personal brands that close deals & open doors.I take the same psychological & emotional principles behind what makes people think, feel & act and direct your personal brand like a film.